Seminar Final Report – Yaren Cirit

Student number: 1733027

Specialization: Visual Design (English)

Date: 15/06/2018

Teacher: Annemieke Pesch

Format: Mini-Lecture

Main question: What is the influence of a font and font color in a message?

Seminar Presentation-Yaren Cirit

Research Report-Yaren Cirit

Reflection-Yaren Cirit

Seminar Final Report – Laura Stoellger

Student number: 1733246

Specialization: Visual Design (English)

Date: 15/06/2018

Teacher: Annemieke Pesch

Format: Mini-Lecture

Main question: What are the effects of freedom of choice on creative thinking?

Presentation_Laura-Stoellger

Research-Report_Laura-Stoellger

Reflection_Laura-Stoellger

Synopsis – Yaren Cirit

What is the influence of a font and font color in a message?

As designers, we getting affected by popularity of art works. Making wrong choices causes image contamination for our works. Sometimes we are aware of it, sometimes not due to get caught in the flow trends. We believe some choices making us popular but in actual sometimes we are in the wrong way.

From my point, I want to prove those things to count what affects us. Then, we can say the message influences by font and colors. First of all, we need to look at what is behind of it. We need to ask those questions to find out: “Is it something psychological affect behind of typography?” or either “What is the right channel for communicating with font and color?” After that, we can see “What is the reality of our choices and influences in a message?”.

We need to take out some points to make in a right way so I’m gonna explain what kind of font and colors, how influences message or either artworks. I will show some right examples and some wrong examples then we can compare all works and can say which one is in right channel for communicating. I believe that, those things will show us how we should use font and color combination together.

 

 

 

Research Questions – Yaren Cirit

What is the influence of a font and font color in a message?

  • Name: Yaren Cirit
  • Format: Mini-lecture
  • Specialization: Visual Communication Design
  • Lecturer: Annemieke Pesch

Motivation:

Nowadays, designers applying the trends of fonts and colors for their artworks without questioning. Do you think is it best way to reach your target group? Sometimes trends fonts and colors not suitable to certain artworks. Designers should be aware of it that’s why I want to emphasize what is the affects of font and color. From my point, to emphasize the best way of design, goes through right choices.

While we are making artworks, there is a psychological structure at the behind. We need to focus those things to reach right way. Communicating with right channel is the most important thing in design. We are designers, we need to aware of what we are doing exactly, the questioning is most important thing looking from another view for our artworks.

When I taking this course, I was thinking about “Have I communicated with right channel with my target group?” Then, I realise we are always focusing to trends, sometimes without questioning. I want to emphasize those things are so important making artworks. Therefore, I believe that, I can investigate the right way communicating fonts and colors. Those things are definitely affects our perspective to look artworks. With this topic, I hope I can change people minds about trends are always not a good choices and then they can realise influence of font and font color in a message.

Structure:

  1. A look into the psychology of text
  2. Communicating with right channel
  3. How to choose the right colors and fonts?
  4. How do fonts and colors can influence your audience(target group)?
  5. Right and wrong choices
  6. Conclusion

Synopsis

Can illustration change the world?


Since my first affair with illustration started, I was always intrigued by the power illustration carries and can have upon an audience or, in fact, the world.

Looking at how it can be used to sway our decision-making, opinion-forming, who we vote for, our societal preferences, the way we act and what we believe and maybe even change the course of history, thus showing just how we are manipulated by illustration and bringing examples to attention that prove my point.

However in order to discuss how illustration works in combination with those principles, we need to understand the science behind it and what makes humans make certain choices and under what circumstances are their opinions most vulnerable and easy to take advantage of.

Satirical cartoons and messages in editorial publications have always been influential at relevant times of publishing. I will look at just how they can be used to appeal or offend people and thus change perceptions. I would specifically like to bring up the illustrator of Charlie Hebdo and how his studio’s work influenced certain individuals.

Lastly mentioning the effects of illustration in the use of propaganda and political communication with links to their respective target audiences. The sense of urgency they were able to create using the aid of visuals, compelled people to act and therefore changing the course of events. Examples such as the Uncle Sam poster or even going as far back as the Join or Die poster from the age of US revolution can be analyzed to prove my point.

 

Synopsis by Laura Stoellger

How Freedom of Choice Threatens Creativity

As humans, we all seem to thrive for endless freedom and endless possibilities. This is the ideal goal or way of life in our society today. As individuals working in the creative industries, we naturally believe, that to come up with new solutions requires the same amount freedom.

Paradoxically, psychologist Barry Schwartz has made some studies, that suggest, that choice has made us not freer but more paralyzed, not happier but more dissatisfied.

I have therefore looked into the question of “What are the effects of freedom of choice on creative thinking?”, debating how much freedom is supportive of our work and at which point we may need to set limitations to ourselves in order to be as creative as possible.

Part of my research is based on Gary Kellers book “The ONE Thing”, in which he compares willpower to a resource, that is used up during the day. The more decisions we make, the quicker it is used up.

To test this theory, I have conducted a one week self-experiment, in which I have cut trivial choices out of my life, to achieve my best possible work. I will share the results with you, to come to a conclusion on how we can all make better use of our creativity.

Can illustration change the world? VISUAL DESIGN

Question:

 Can illustration change the world?

 

  • Name: KAMIL KOWALCZYK

  • Format: Mini-lecture/Documentary

  • Specialization: Visual Communication

  • Lecturer: Annemieke Pesch

Motivation:

Since my first affair with illustration started, I was always intrigued by the power illustration carries and can have upon an audience or, in fact, the world. Looking at how it can be used to sway our decision-making, way we act and what we believe and bringing examples that work to attention would be my strategy.

I believe this is a question that many aspiring illustrators such as myself, have been studying and wondering about. I would like to access as many points of view as I can regarding this subject and gain professional insights from books, interviews, seminars and history/development of art.

Seeing as I am myself an aspiring illustrator, studying the CMD course, I would like to know more about this subject, as it falls in the bracket of Communication Media Design as a discipline of visual communication, art and design.

 

Sub-questions:

  • Can we be manipulated or change other’s opinions by illustration?
  • Do circumstances of a given illustration affect its effect?
  • Does challenging views drive change?

Research Question by Laura Stoellger

What are the effects of freedom of choice on creative thinking?

  • Name: Laura Stoellger
  • Format: Mini-lecture
  • Specialization: Visual Communication
  • Lecturer: Annemieke Pesch

Motivation:

All humans (including me) seem to long for endless freedom and endless possibilities. For the first time in history, we seem to be at a point in western civilization, where we come pretty close to this goal. I live in a society, where I can be who I want to be, study or work what I want to and even live or travel where I want to go.

While this is definitely a positive development, empowering many people, I have also experienced some negative effects, that I never fully understood. When given the task for this course; to research any topic I wanted, for example, I was overwhelmed with the amount of possibilities, which hindered me from actually finding a topic to concentrate on.

Then, I came across an intriguing theory from Psychologist Barry Schwartz; that choice has made us not freer but more paralyzed, not happier but more dissatisfied. This is definitely an aspect influencing my everyday work and life (every creative knows the fear of the white paper). Therefore, I want to investigate more research and theories concerning the effects of unlimited choice on our creativity.

Structure:

  1. How do we make decisions?
  2. Barry Schwartz: The Paradox of choice
  3. Willpower (Example: Mark Zuckerberg and Obama)
  4. Consequences of endless possibilities (Example: “The Lost World”)
  5. The green eggs and ham hypothesis (Example: Twitter)
  6. Conclusion

Seminar Visual – Onderzoeksopzet – Nadia Kosmeijer

Motivatie:

Ik ben altijd al bezig geweest met interieur design. Het inrichten van een woning, het aanschaffen van meubels en het inspiratie op doen voor mezelf maar ook voor andere. vtwonen is voor mij een grote inspiratiebron omdat zij op verschillende manieren mijn interesses in interieurdesign laten zien. Dit doen zij bijvoorbeeld d.m.v. magazine’s, tv-programma’s, Social Media en meer.

 

Onderzoeksvraag:
Wat is het succes achter vtwonen en op welke manier word hierop ingespeeld?